Ready to elevate your color authority? Dive into creativity with this high-energy formulation masterclass, prepared exclusively for Premiere Orlando by Jamal Edmonds and Leysa Carrillo. They will be stripping it back to Formulation 101, then fast-forwarding to the latest in demand trends to help you create truly customized, "only-for-you" shades. Learn exactly when to reach for alkaline vs. acidic demi-permanents to hit every target. Gain elite pro-tips for mixing with confidence and precision. Don't just apply color—architect it., the smart way! Master the facts, own the trend, and give every client their own bespoke Redken glow.

Top 3 Key Learnings

1) Back-to-Basics Mastery: Revisit "Formulation for blondes 101"

2) pH Precision: Learn the strategic science of when to use alkaline versus acidic demi-permanents

3) Bespoke Architecture: Transition from basic application to "architecting" custom, "only-for-you" shades