Pravana
Ashley Krupa Berg, aka The Girl with Purple Hair, is a highly accomplished hair stylist and a Creative Artist for Pravana with 17 years of industry experience. As an educator for Pravana since 2009, Ashley has traveled the world teaching at hair shows, collaborating on photo shoots, and creating educational content for professionals. Her dedication to the craft earned her the prestigious title of Pravana's Educator of the Year in 2022.
In addition to her work as an educator, Ashley owns a salon suite and a thriving bridal business, where she provides exceptional hair and makeup services. Her expertise and artistry have also led her to work backstage at New York Fashion Week, further solidifying her reputation as a leader in the beauty industry.
Passionate about connecting with diverse clients and audiences, Ashley is currently studying Spanish to become bilingual. With her signature purple hair and unwavering commitment to excellence, Ashley Krupa Berg continues to inspire and elevate the industry.
Ashley
Krupa Berg
Date

Accelerate your blonding expertise withBlonde Velocity, a high-impact class focused on advanced techniques and strategic placements that deliver stunning results—fast. Through live demonstrations, stylists will learn how to create express blondes using Pravana’s Lighteners, Express Tones, HydraGloss, and Platinum Toners, all while exploring the business-building “why” behind time-efficient services.
THIS IS A PAID WORKSHOP & REQUIRES REGISTRATION:
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Crush on Pravana's sweet journey from sugarcoated to forbidden fruit.


Accelerate your blonding expertise with Blonde Velocity, a high-impact class focused on advanced techniques and strategic placements that deliver stunning results—fast. Through live demonstrations, stylists will learn how to create express blondes using PRAVANA’s Lighteners, Express Tones, HydraGloss, and Platinum Toners, all while exploring the business-building “why” behind time-efficient services.