At Intelligent Nutrients, the name says it all. 'Intelligent' stands for our thoughtful, science-driven approach to creating beauty products that are safe, effective, and sustainable. 'Nutrients' reflect our belief in using nature's most potent, plant-based ingredients to nourish and enhance your hair and body. Together, these words represent our commitment to smart, plant-powered beauty that's as good for you as it is for the planet.

Every product we create is rooted in cutting-edge scientific innovation, channeling the transformative strength of botanical ingredients. All to deliver professional performance and results-oriented hair and skin care that is both beautiful and distinctive. Our products are free from harmful chemicals and nasty synthetic ingredients, offering uncompromising purity. We uphold the highest standards of clean and green beauty by using third-party certifiers to verify our claims. Our certifications, including our status as a Certified B Corporation, substantiate our commitment to responsible, accountable and ethical practices. 

Founded by Horst Rechelbacher, we come from a deep heritage of crafting plant-based beauty, it defines us in every way. We championed this movement for generations, and our journey continues with a simple belief: Smart beauty does makes a world of difference.